In 1966, a company named Brown & Williamson Tobacco Corporation invented a new type of Cigarette named Ariel.
It was found that the cigarette had little or no effects on health compared to other cigarettes.
This was because in its production, the tobacco was heated rather than burnt in the usual way.
However, when this relatively harmless cigarette was about to hit the market, it was shut down.
It turned out that other cigarette manufacturers held series of meetings and debates on this product and decided that the new harmless cigar, would make their own products look bad and harmful in the eyes of the public.
In fact, they insisted that this new cigar was a threat to their own companies.
After much deliberations, the Ariel Cigar was never produced for the public.
Fast forward to many years later and it is widely claimed that the Ariel Cigar could have prevented an extremely great percentage of lung cancers that have killed people in the last 40 years.
So, let’s put it this way: “Our customers can hold our cancer, while we hold their money”
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